Mother's Day

May 13, 2018

Happy Mother's Day from all of us at Herofuel!
"For Our Mother's" is a video celebrating every young athlete's secret weapon- their mother.
Moms push us, inspire us, and are there to pick us up when we fall down. So many young athletes owe their success to the hard work and dedication of their mother. Whether it's getting them to practice on time, making sure they're fueled, or pushing them to give more than they thought they had, moms are there every step of the long journey.
As a special gift from our family to yours, save $10 when you purchase two or more boxes with code "mom".


Happy Holidays from Herofuel

December 23, 2018

Happy Holidays to you and your family!

We’d like to share a sincere and heart-felt thank you from our team.

Your kind smiles, positive notes, and helpful feedback keep us energized and inspired.

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Podiums, Not Participation-Response from CEO

August 08, 2018

Herofuel Athlete (Butterfly)

This week we debuted brand messaging highlighting our core belief that young athletes should strive for podiums, not participation. In this campaign we celebrate the accomplishments of elite young athletes, national champions, and world record holders. Surprising to us, we’ve received quite a bit of push back, so let me explain exactly what we stand for.

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Dylan Mirakian USA Triathlon Junior National Champion

August 07, 2018

Congratulations to Herofuel athlete, Dylan Mirakian for winning back-to-back US Triathlon Junior National Championships! We are proud to fuel Dylan and excited for his future. Want to fuel like Dylan? Try a sample pack of Herofuel- the sports bar for kids.

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