Now Available in Whole Foods!
August 07, 2018
The Cal Ripken World Series get's underway today in Branson, Missouri and we are proud to be fueling the athletes in each game! Each dugout will have Herofuel Minis to provide athletes with the optimal snack when they need quality fuel.
If you're interested in trying the Herofuel Minis, they are now available for purchase on the website here.
The Cal Ripken World Series is part of Babe Ruth Little League. Every year the #CRWS brings 24 baseball teams from around the world, along with their families and coaching staff, to compete in the this amazing event.
The #CRWS is televised to 35 million households on regional sports networks, including nationally on NESN.
Good luck to all the teams and we're proud to fuel you!
December 23, 2018
Happy Holidays to you and your family!
We’d like to share a sincere and heart-felt thank you from our team.
Your kind smiles, positive notes, and helpful feedback keep us energized and inspired.
August 08, 2018
This week we debuted brand messaging highlighting our core belief that young athletes should strive for podiums, not participation. In this campaign we celebrate the accomplishments of elite young athletes, national champions, and world record holders. Surprising to us, we’ve received quite a bit of push back, so let me explain exactly what we stand for.
August 07, 2018
Congratulations to Herofuel athlete, Dylan Mirakian for winning back-to-back US Triathlon Junior National Championships! We are proud to fuel Dylan and excited for his future. Want to fuel like Dylan? Try a sample pack of Herofuel- the sports bar for kids.